This Privacy Policy explains how 88ef8 collects, uses, stores, shares and protects your personal data when you access or use our platform. We are committed to handling your information transparently and in accordance with applicable data protection principles.
Privacy at a Glance
These cards summarise our key privacy principles. They do not replace the full policy — please read all sections below carefully.
Data Minimisation
We collect only the personal data that is genuinely necessary for operating the 88ef8 platform — account registration, payment processing, KYC compliance and responsible gambling management. We do not collect data for the sake of it.
Security by Design
All personal data transmitted through 88ef8 is protected by SSL encryption. Access to personal data within our organisation is restricted to authorised personnel on a need-to-know basis. We apply industry-standard security measures across all systems.
Your Rights
You have the right to access, correct, request deletion of and restrict processing of your personal data at any time. We will respond to verified data subject requests within a reasonable timeframe. Contact our support team to exercise your rights.
No Data Selling
88ef8 does not sell your personal data to third parties for marketing purposes. Period. Data shared with third parties is limited to what is necessary for service delivery — such as payment processors and KYC verification providers — under strict confidentiality obligations.
Defined Retention Periods
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable compliance, legal or regulatory obligations. When data is no longer needed, it is securely deleted or anonymised.
Cookie Transparency
88ef8 uses cookies and similar technologies to operate the platform, personalise your experience and analyse usage. Our cookie practices are explained in full in Section 9 below. You can manage cookie preferences through your browser settings.
This Privacy Policy ("Policy") is issued by 88ef8 ("we", "us", "our") and applies to all personal data collected and processed in connection with your use of the 88ef8 platform, including the website at 88ef8.cam, any associated mobile applications, and all related services (collectively, "the Platform").
88ef8 is an English-language online betting and casino information platform targeting users in Pakistan and other applicable jurisdictions. We understand that Pakistani users value both practical clarity and data security. This Policy is written in plain, professional English so that users in Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar and elsewhere can clearly understand how their information is handled.
By accessing the Platform or creating an account, you confirm that you have read this Policy and consent to the collection and processing of your personal data as described herein. If you do not accept this Policy, you must not use the Platform.
ℹ️ Note: This Policy should be read alongside our Terms & Conditions. Together these documents govern your relationship with 88ef8.
For the purposes of this Privacy Policy, the following definitions apply:
Any information relating to an identified or identifiable natural person ("data subject") — directly or indirectly identifiable by reference to an identifier such as a name, ID number, location data or online identifier.
Any operation performed on personal data — including collection, recording, storage, use, disclosure, transmission, restriction, erasure or destruction.
88ef8, as the entity that determines the purposes and means of processing personal data collected through the Platform.
A third party that processes personal data on behalf of 88ef8 under a contractual arrangement — for example, KYC verification providers or payment processors.
A freely given, specific, informed and unambiguous indication of agreement by the data subject to the processing of their personal data for a stated purpose.
Know Your Customer — the identity and address verification process carried out under the Platform's compliance obligations.
88ef8 collects the following categories of personal data:
| Data Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC / passport number, nationality | Account registration, KYC verification, age verification |
| Contact Data | Email address, mobile number, residential address (city, postcode) | Account communications, support, security alerts |
| Financial Data | Payment method details, transaction history, account balance | Deposit and withdrawal processing, fraud prevention |
| Verification Documents | CNIC scan, passport copy, utility bill, bank statement | KYC compliance, identity verification |
| Technical Data | IP address, device type, browser, OS, session timestamps | Platform security, fraud detection, analytics |
| Usage Data | Pages visited, games played, bets placed, session duration | Platform improvement, responsible gambling monitoring |
| Communication Data | Support chat logs, email correspondence, feedback submissions | Customer service, dispute resolution, quality assurance |
| Marketing Preferences | Opt-in/opt-out status, preferred communication channels | Sending communications where consent has been given |
88ef8 collects personal data through the following channels:
88ef8 processes personal data on the following legal bases, depending on the specific processing activity:
Processing your identity, contact and financial data is necessary for the performance of the contract between you and 88ef8 — specifically, to operate your account, process transactions and provide platform services.
KYC verification, transaction monitoring and record-keeping are carried out to comply with applicable anti-money-laundering (AML), counter-terrorism-financing (CTF) and data-retention obligations imposed by the operator's license jurisdiction.
Technical and usage data is processed for fraud prevention, platform security and responsible gambling monitoring, where these interests do not override your fundamental rights and freedoms.
Marketing communications and non-essential cookies are processed only where you have provided explicit, freely given consent. You may withdraw consent at any time without affecting the lawfulness of prior processing.
88ef8 uses your personal data for the following specific purposes:
88ef8 does not sell personal data to third parties for commercial or marketing purposes. We share personal data only in the following limited circumstances, and only to the extent necessary:
Reminder: All third-party processors are contractually required to process personal data solely on 88ef8's documented instructions and to maintain appropriate security measures.
As an internationally operating platform, 88ef8 may transfer personal data to countries outside of Pakistan and outside of the European Economic Area (EEA). Such transfers may occur in the course of payment processing, KYC verification, platform hosting or technical support.
Where personal data is transferred internationally, 88ef8 takes appropriate steps to ensure that equivalent levels of data protection are maintained — including through the use of contractual safeguards, standard contractual clauses or transfers to jurisdictions with recognised adequacy frameworks, as applicable under the relevant data protection law governing the operator's license.
88ef8 uses cookies and similar technologies (including local storage, pixel tags and session identifiers) on the Platform. The following cookie categories are in use:
| Cookie Type | Purpose | Consent Required |
|---|---|---|
| Strictly Necessary | Login session management, security tokens, fraud prevention — essential for the Platform to function. | No — these cannot be disabled without breaking the Platform. |
| Functional | Remembering language preferences, odds format selection and other user-set preferences. | Optional — disabled by default pending your acceptance. |
| Analytics | Aggregated, anonymised usage statistics — page views, session lengths, navigation paths — used for Platform improvement. | Optional — requires your consent. |
| Marketing | Tracking Platform interactions for the purpose of delivering relevant promotional communications where consented. | Optional — requires explicit consent. |
You may manage cookie preferences at any time through your browser settings. Note that disabling strictly necessary cookies will impair Platform functionality. Guidance on managing cookies is available in your browser's help documentation.
88ef8 retains personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable legal, regulatory or compliance obligations. The following general retention principles apply:
When data is no longer required and retention obligations have lapsed, it is securely deleted, anonymised or pseudonymised in accordance with our data deletion procedures.
Subject to applicable data protection law and the operator's license jurisdiction requirements, you have the following rights in relation to your personal data held by 88ef8:
Request a copy of the personal data we hold about you, along with information on how it is used.
Request correction of inaccurate or incomplete personal data we hold about you.
Request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to any overriding legal obligations.
Request that we limit how we process your data in specified circumstances — for example, while accuracy is disputed.
Receive personal data you have provided to us in a structured, machine-readable format, where technically feasible.
Object to processing based on legitimate interests, or to direct marketing communications at any time.
To exercise any of these rights, please contact our support team via Live Chat or by email at the address listed in Section 16. We will respond to verified requests within a reasonable timeframe. Please note that certain rights may be limited where overriding compliance, legal or contractual obligations apply.
The 88ef8 Platform is strictly intended for adults. We do not knowingly collect personal data from individuals under the age of 18 — or the higher minimum age required by the operator's license jurisdiction. Age verification is part of our account registration and KYC process.
If we become aware that personal data has been collected from a person under the applicable minimum age, we will take immediate steps to delete that data and close the associated account. Account holders are responsible for ensuring that minors do not access the Platform through devices or accounts belonging to the account holder.
🔞 Adults Only: 18+ only, or the higher minimum required by the operator/license jurisdiction. If you believe a minor has accessed the Platform, contact our support team immediately.
88ef8 implements a range of technical and organisational security measures to protect personal data against unauthorised access, accidental loss, destruction or disclosure:
Despite these measures, no internet-based platform can guarantee absolute security. In the event of a data breach that poses a risk to your rights and freedoms, 88ef8 will notify affected users and applicable regulatory authorities in accordance with applicable data breach notification requirements.
The 88ef8 Platform may reference third-party services — such as payment providers including Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah — as familiar Pakistani payment options in the cashier. These are operational references only and do not constitute endorsement, affiliation or approval by any such provider.
Where your interaction with a payment provider involves leaving the 88ef8 Platform environment, that provider's own privacy policy and data practices will govern. 88ef8 is not responsible for the privacy practices of third-party providers or services. Users are encouraged to review the privacy policies of any third-party services they engage with.
88ef8 reserves the right to amend this Privacy Policy at any time. Material changes will be communicated via a notice on the Platform or by email to your registered address where practicable. The "Last Reviewed" date at the top of this page reflects the most recent update.
Continued use of the Platform following notification of a policy update constitutes your acceptance of the revised terms. If you do not accept the updated Policy, you must cease using the Platform and may request account closure. We recommend reviewing this Policy periodically to stay informed of how your data is handled.
For any queries, concerns or requests related to this Privacy Policy or your personal data, please contact 88ef8 through the following channels:
Available 24/7 through the Help icon on the Platform. Recommended for urgent data-subject requests or security concerns.
Self-service knowledge base covering account data, privacy settings, marketing opt-out and cookie management — accessible without login.
Privacy and data-subject enquiries: [email protected] (plain text — not a clickable link). Please include "Privacy Request" in your subject line.
If you are not satisfied with our response to a data-related concern, you may have the right to lodge a complaint with the data protection supervisory authority in the operator's license jurisdiction. 88ef8 does not hold Pakistani regulatory authorisation; for questions specific to Pakistani data protection law, please consult a qualified legal professional.
Explore 88ef8
Visit our FAQ for plain-English answers to common privacy questions — or head to the homepage to explore the full 88ef8 platform experience.
18+ only. Local laws may restrict gambling. Gambling should be entertainment, not a source of income.